Embroidery vs Printing: Which Is Best for Your Workwear?
Introduction
Adding your company logo to workwear is one of the simplest ways to create a professional, consistent appearance for your team.
But once you've chosen your garments, there's another decision to make:
Should your workwear be embroidered or printed?
Both methods can produce excellent results, but they're suited to different garments, designs and requirements.
The right choice depends on what you're ordering, how you want the finished workwear to look and how the garments will be used.
Here's what you need to know.
1. What is embroidered workwear?
Embroidery involves stitching your logo or design directly into the garment using coloured thread.
Your artwork is first prepared as an embroidery-ready design before specialist machinery stitches it onto the garment.
The result is a textured, professional finish that becomes part of the garment itself.
Embroidery is particularly popular for:
- Polo shirts
- Sweatshirts
- Fleeces
- Softshell jackets
- Work jackets
- Tunics
- Shirts
For many businesses, an embroidered logo on the left chest is the classic choice for professional branded workwear.
2. What is printed workwear?
Printing applies your design to the surface of the garment rather than stitching it into the fabric.
There are different printing techniques available, and the most appropriate method can depend on the garment, artwork, number of colours and quantity required.
Printing is particularly useful for:
- T-shirts
- Hoodies
- Sweatshirts
- Larger logos
- Back designs
- Detailed artwork
- Promotional clothing
It also gives you more flexibility when you want your branding to make a bigger visual impact.
3. Which looks more professional?
There's no simple winner here.
Both embroidery and print can look highly professional when they're used appropriately.
Embroidery tends to create a more traditional, premium appearance. This makes it particularly effective for customer-facing uniforms, polo shirts, fleeces, tunics and jackets.
Printing can create a cleaner, bolder appearance and works particularly well when a design needs to be larger or contains details that wouldn't translate as effectively into stitching.
The important thing isn't simply choosing the option that sounds most premium.
It's choosing the branding method that works best with your logo, garment and intended use.
4. Which is better for company logos?
For a relatively simple company logo positioned on the chest, embroidery is often an excellent choice.
However, logos vary enormously.
A design containing very small text, gradients, fine details or complex elements may need to be adapted for embroidery or could be better suited to print.
Likewise, a large company logo across the back of a T-shirt would usually make more sense as a printed design than a heavily embroidered area.
Before production, your artwork should be checked to make sure it's suitable for the branding method being used.
If you're unsure about your artwork, our Artwork & Logo Guide explains what to send us and how we prepare logos for personalised workwear.
5. Where does embroidery work best?
Embroidery works particularly well when you're looking for subtle, professional branding.
Popular embroidery positions include:
Left chest
One of the most common choices for company logos.
Right chest
Useful when another logo, employee name or additional information needs to appear on the opposite side.
Sleeve
A good option for secondary branding or additional logos.
Depending on the garment, other positions may also be possible.
The thickness and construction of the fabric also matter. Some garments are naturally more suitable for embroidery than others.
6. Where does printing work best?
Printing gives you much more freedom when you're working with larger branding areas.
A common example is:
Small company logo on the front + large company branding on the back
This works particularly well for trades, construction companies, delivery teams and other businesses whose employees are regularly working on-site or in public.
Larger back prints can potentially include:
- Company logo
- Business name
- Website
- Telephone number
- Short message or strapline
However, more isn't always better.
Good branded workwear should remain clear and professional rather than becoming overcrowded.
7. Can you combine embroidery and printing?
Yes — and sometimes this is the best solution.
You don't necessarily need to choose one branding method for your entire workwear range.
For example:
Polo shirt: embroidered chest logo
Hoodie: embroidered chest logo + printed back
T-shirt: printed chest and back
Softshell: embroidered chest logo
Jacket: embroidered chest logo
This gives you a consistent identity while using the most appropriate branding method for each garment.
8. Which option is more durable?
Both high-quality embroidery and professional garment printing are designed for workwear use, but their characteristics are different.
Embroidery is stitched into the garment and is well suited to workwear that's going to be worn and washed regularly.
Printed designs sit on or bond with the garment surface, with durability depending on factors such as the printing method, fabric and how the garment is cared for.
Whichever option you choose, following the recommended washing and care instructions will help your personalised workwear continue looking its best.
9. Does embroidery work on every garment?
Not necessarily.
Garment construction, fabric thickness, stretch and branding position can all affect whether embroidery is suitable.
Likewise, not every garment is suitable for every printing method.
This is why it's useful to choose your garment and branding together rather than treating them as completely separate decisions.
If you already know which garments you'd like, the branding method can be selected around them.
If you're starting from scratch, we can recommend garments based on the finished result you're trying to achieve.
10. What about logo colours?
Both embroidery and print can reproduce company branding in colour, but the process differs.
Embroidery uses thread colours, so the closest suitable thread colours are selected for your design.
Printing methods can offer different possibilities depending on the artwork and garment.
It's worth remembering that colours can appear slightly different across screens, printed materials, threads and fabrics.
The overall aim should be a consistent and recognisable representation of your brand.
Getting your branding right
The best workwear branding shouldn't feel like an afterthought.
The garment, logo size, branding position and personalisation method all contribute to how professional the finished uniform looks.
Sometimes embroidery will be the obvious choice. Sometimes printing will produce a better result. And for many businesses, the best workwear range uses a combination of the two.
At Monkey Business Workwear, we can help you choose suitable garments and recommend the right branding option for your logo and requirements.
Need help with your workwear branding?
Tell us what you're looking for and we'll help you find the right solution.